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2016/06/01

Types Of Clothing Labels And Their Uses

By Donald Johnson


A label can be used as a marketing tool or used to provide information about a product. In marketing, they depict the quality of the product which promotes sales to bring in more profits. Clothing Labels are used in labeling textiles and garments and are used by a variety of people from those who, stitch at home to the designers in the garment industry.

The labeling act as a spot for the designer to place their name and signature on the program. It is also used to show the size of materials, fabric and how to wash the cloth. It could either be through dry cleaning or hand washing. Some companies and schools also use the tag to place the name of the school or company on the cloth.

Labels are positioned at different spots on clothes depending on their function. A label showing the size is placed at the back of clothes, but on the inside. Wash care instructions label are on the inside part of clothes on the side, while the designer or manufacturer details and name of brands are on the outside part of garments to act as a marketing strategy.

The tags are of different types depending on their function as described above. They are categorized as size tags, content tags, care tags and brand tags. The size labels show the size of the garment; content labels show the type of material of the cloth while the care tags show the owner the proper way to deal with washing the material. The brand tags show the manufacturer or designer.

Tags are further classified according to the manner in which the information is displayed on the tag that is either woven or printed. Printed tags are mainly made using synthetic materials like nylon and polyester or wool; then the information is printed onto the tag using a permanent ink. These tags do not last as long as the woven ones as the ink fades during washing.

The information on woven tags are woven On the clothes. Thus, they have a longer durability as compared to the printed tags which, the ink printed fades on every wash. The main disadvantage of these tags is their expensive nature due to using materials that are very costly which are silk and damask. This tag is thus mainly used for high-quality clothing.

Another category of such tags is determined by the manner in which the label is attached to the clothes. In this category, they are of three types, stick-on, sew-on or iron on types. Sticking on tags is the fastest way of labeling, and they stay on even after frequent washing. Iron-on labels have a heat activated adhesive to stick onto the material. Sew-on tags are the most common.

Home designers find the tags very convenient for them as brand tags will help market your products after selling them to any client. Schools and companies can also apply to get the tags to label the garments belonging to the institution. Custom designs are also available for clients who want to have designs that are unique.




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